Start with the location
Take a clear photo of the place where the sign will be used. Include the surrounding wall or frontage so the available space is easy to understand. Tell the shop whether the sign is intended for indoor or outdoor use.
Prepare the wording and size
Write the business name exactly as it should appear. Include the preferred language, logo file and approximate width and height. Mark measurements as estimates until they have been checked.
Discuss the appearance
Share a reference photo and describe what you like about it: the lettering, colour, lighting or overall shape. Ask which materials and lighting options suit the intended use. A photo is a starting point for discussion, not a promise of an identical result.
Confirm what the quote includes
Ask for an itemised quote covering the agreed design, size, material, lighting and any delivery or fitting arrangements. Confirm the final artwork, price and expected completion date before ordering. Installation availability must be confirmed with the shop.